All comparisons
LogoRouter vs Brandfetch

A simpler Brandfetch alternative

Brandfetch is a full brand asset platform — powerful, but complex and expensive for developers who just need logos in their app. LogoRouter is purpose-built for the API use case: one URL, instant logos, transparent pricing.

View docs

<50ms

Median response time

Brandfetch averages ~80ms

No tiers

Brand colors on every plan

Brandfetch gates it to Brand API

$0

To get started

500K requests free every month

Feature-by-feature comparison

Brandfetch

Brand asset platform

LogoRouter

That's us

Pricing

Free tier

Free — with attribution

500K requests/month

Paid plans from

~$8/mo (Logo Link)

$19/mo

No-attribution plan

Paid Brand API required

Startup plan ($19/mo)

API-key required

Logo API

Logo by domain
Dark mode logos

Brand API only

PNG format
SVG format

Brand API only

Startup+ plan

Retina / @2x

Brand API only

Custom size parameter
Smart fallbacks

Lettermark only

5 fallback strategies

Extra APIs

Brand Colors API

Brand API only

Company metadata

Brand API only

Pro plan

Company search

Autocomplete API

Stock ticker lookup
Webhooks

Pro+ plan

Infrastructure

Global CDN
Response time (p50)

~80ms

<50ms

Uptime SLA

99.9%

99.99%

Next.js Image-compatible

Developer

Migration from Clearbit
Migration guide
SDK available

JS only

JS, Python, Go

Just need logos in your app?

LogoRouter is purpose-built for developers who need a fast, reliable logo API — without the overhead of a full brand management platform.

Read the docs